About

Swipe Signal is a scout's desk for new and emerging dating apps. We cover launches with curiosity and a stopwatch: is there anybody here, does the matching model do anything genuinely new, and will this app still exist in a year.

Who writes here

The site is edited by Mika Sorensen, a disclosed house pen name maintained by our editorial team — the Economist model, stated openly rather than hidden. Reviews run under the editor's byline; news runs under “Staff, Swipe Signal.” We publish no fabricated author biographies and claim no credentials we do not have — see the editorial policy for how the bylines work.

How this site is funded

Swipe Signal is an independent, commercially supported publication. We may earn affiliate or advertising revenue from links on the site. That revenue never dictates our conclusions: scores, pros and cons are editorial judgments, sponsored material is always disclosed with the post, and no verdict can be bought. Commercial enquiries go through the advertise page.

Who this is for

We write for early adopters and people who follow dating-app product design.

How we work

We assess product design, moderation and verification tooling, and the cold-start problem that decides whether a new app is usable at all. User and match numbers are cited only where the company or a named report publishes them, attributed and dated — we never invent engagement statistics, and we say plainly when a safety claim cannot be verified from outside the company.

Corrections

If we have published an error — a figure, a date, a term, anything — we want to know. Reach the editorial desk via the contact page. Corrections are the fastest queue we run, and material ones are noted in the post.